Crystal Clarity Copywriting

Go. Change the world. Leave the writing to me.

Crystal Clarity Copywriting

Go. Change the world. Leave the writing to me.

Heart-Centred Marketing Strategists

The 3 top sales page mistakes


Sales Pages Mistakes

  Sales pages aren’t the be-all-and-end-all of sales. However, unless you do a bunch of one-to-one sales work in advance, they still play an essential role in your business. Here’s how to avoid making three of the most common mistakes that will make your sales page less effective… There’s more to sales than sales pages, […]


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What NOT to do: 7 lessons I’m taking from a cascading sales and marketing FUBAR


Sometimes, you learn more from bad marketing than you EVER would from a paid programme Last week, I had what may be THE best example of everything I try to ensure my clients know they don’t have to do, marketing-wise. It was a bad enough experience, in fact, that I ended up asking for a […]


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Marketing Strategy the Heart-Centred Way – Interview with Jenna Black


This is the third post in my Heart Centred Marketing Strategist interview series. Today, I’d like to introduce you to Jenna Black – another business friend I met in Tash Corbin’s Heart Centred group. With 9 years of working in digital strategy behind her, Jenna has some great tips to share about how to make […]


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Marketing Strategy the Heart-Centred Way – Interview with Richa Jain


This is the second post in my Heart Centred Marketing Strategist interview series. Today, I’d like to introduce you to Richa Jain – a business friend I met in Tash Corbin’s Heart Centred group. Richa and I have some very similar thoughts on how to figure out what your ideal clients actually want from you… […]


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Marketing Strategy the Heart-Centred Way – Interview with Tash Corbin


Back in my post about writing to connect, I promised I’d introduce you to some of the awesome heart-centred marketing strategists I know. I’m kicking the introductions off with Tash Corbin: coach and mentor for women who want to build fabulous, feminine businesses. I’ve pretty much signed up for everything of Tash’s that I’ve been […]


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